How Woodstock Delivered Fast, Reliable Communication During a Winter Storm

Discover how Woodstock used Readyly’s AI platform to keep residents informed—after hours, with no technical staff needed.

The Problem—and How Readyly Supported the Community

When a winter storm swept into Woodstock just as Town Hall was closing, staff faced a familiar challenge: how to keep residents informed when no one was available to answer phones or update the website. Service changes—like delayed trash pickup—needed to be communicated quickly, but editing the town website was cumbersome and required technical know-how.

Instead, the Town Manager logged into Readyly’s admin portal and typed a brief update—just like writing an email. Within seconds, Readyly’s AI was updated on the situation and began delivering accurate, real-time responses to residents through the town’s website chat.

The Challenge

• Phones were unstaffed after hours and couldn’t relay time-sensitive updates
• Website changes were too slow and technically complex to manage quickly
• Residents needed clear, accurate answers on service impacts

The Solution

• Readyly’s admin portal enabled fast, no-code updates in plain language
• AI was automatically updated and began answering storm-related questions instantly
• Residents received real-time answers through the chat widget, without needing to call or dig through the website

The Results

Over the course of the incident and its immediate aftermath, Readyly delivered measurable and meaningful impact:

• <5 minutes from update to searchable, AI-delivered answers
• Dozens of storm-related questions answered automatically
• No need for staff to monitor phone lines or make manual updates
• Residents received fast, clear communication—building public trust during a fast-changing situation